9 Big Brand Logo Before and After Redesigns

Brands have reinvented their logos based on the changing preferences of their customers. Some global brands regularly update their logos whereas others do not touch them for decades. Most companies change their logos to adapt to evolving buyer psychology, and how they perceive or associate a logo with its company. Read our previous blog post on the historical tastes in logo designs for more info.

There are other strategic reasons too that compel brands to go for a custom logo redesign. This may be business rebranding or expansion, the need for better recognition, a merger or an acquisition, or a plan to present a message about the company. An occasional makeover of the logo usually results in a new freshness that company leaders seek to instill in their organization.

Here we present to you a collection of some of the world’s best known logo redesigns in 2012-14.

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</p><br /> <div style=”clear:both”><a href=”https://www.artworkabode.com/blog/wp-content/uploads/2014/09/blog_infographic_bigger-size.jpg”><img src=”https://www.artworkabode.com/blog/wp-content/uploads/2014/09/blog_infographic201.jpg” title=”9 Big Brand Logo Before and After Redesigns” alt=”9 Big Brand Logo Before and After Redesigns” border=”0″ ></a></div><br /> <div>Courtesy of: <a href=”https://www.artworkabode.com/blog/9-big-brand-logo-before-and-after-redesigns/”>Artwork Abode</a>;</div><br /> <p>

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